The Women’s Institute is Living Local

“Want more local food in your shops and on your plates? The WI has the tools to help you get it.”
Welovelocal.com is excited to announce its brand new partnership the Women’s Institute. Have you ever wondered how you could do your bit to eat more locally produced food, but never really been sure of the best way to go about it? Well, the WI has been actively promoting living local for some time now. They have developed a really great toolkit that is used by WI’s, community groups, shops, and suppliers. The toolkit includes tips and information on how to get started living, and eating locally. There are helpful Q&A’s on what really defines local food, and what makes it so much better.
This is a really exciting initiative that ties in perfectly with what we are about here at welovelocal.com. The toolkit encourages people and communities to reap the social and health rewards from eating local food - that has not traveled thousands of miles before it reaches you, the consumer.
Interestingly the living Local toolkit taught us that: ‘every £10 spent with a local food initiative is worth £25 to the local economy, compared with just £14 when spent in a supermarket chain’ (New Economics Foundation, 2001)

2 Responses to “The Women’s Institute is Living Local”
Brendan McLoughlin says:
November 13th, 2007 at 8:25 pm
I think you guys are really making a big difference. Down with Tesco! Keep up the good work and good luck with the UK launch!
Shutting up Shop – welovelocal Blog says:
November 22nd, 2007 at 6:22 pm
[…] John Londei’s amazing photograph collection of small, independent and family owned businesses is hugely nostalgic, yet it is undeniably a stark reminder to us all of just how many independent businesses Britain has lost over the last 35 years. The portraits that make up the book “Shutting up Shop” all show shopkeepers with their businesses, Londei wanted to capture the pride and enthusiasm that they had for their businesses - and the communities that they served. Londei began his photographic project in 1972, with an aim to capture the essence and spirit of Britain’s independent retailers. He managed to capture an impressive 60 businesses over a 15 year time span. The shocking part of his project came when in 2004; he revisited all the shops that he had once photographed, he found that out of the original 60 only 7 were still in business. With such a gloomy future forecasted for independent retailers it was exciting to see that one of the independent business photographed, The Umbrella Shop on New Oxford Street (or James Smith & Son’s as it is formally known) - which is only a about a mile from the welovelocal office and is still open, and trading today! Check out John’s great pictures at the National Portrait Gallery it is on until the 4th of May 2008. Let’s hope that it reminds and inspires everyone to keep shopping locally! […]