Elements

Everywhere you look there are shops with funky fittings, banging bass, bland clothes and unhelpful staff. Norwich doesnt need anymore of these! In fact Norwich doesnt need any of these! What it does need are more shops like Elements! It's successful in its simplicity : - Great little shop well laid out and tidy - Good music (at a sensible volume!) - Amazing, rare brands that you will NOT find anywhere else - Where ever you want to go and what ever you want to do, you'll have people saying " where did you get that" - And last but not least....the guy that owns the place, i dont know his name, will do anything to help you without chasing you round the store or looking at you like you cant afford to breathe the same air as him ! He'll get your size, he'll hold stuff back, he'll order stuff in................and he'll recognise your loyalty with a discount the next time you come back. No longer do you need to get a ticket to London to buy some decent clobber, just run up to Elements......and buy yourself a smoothie from the shop opposite while you're there - awesome !

Some nice summery clothes for ladies, nothing for the guys, so take a paper and be prepared to wait as the other half looks at and tries on lots of stuff in store.